major brands at battersea: summer/fall 2011
the power station and its boiler hose event venue with its spectacular backdrop offer a suitable sense of scale and visual impact that appeals to some of the world's best-known brands and labels...

roberto cavalli uk flagship store launch party
the red carpet came out when the italian fashion legend chose the boiler house venue as the setting for a suitably lavish party to celebrate the launch of his uk flagship store during london fashion week. signor cavalli, so loved by the world's most beautiful women for his stunning evening gowns, is not known for stinting on production or hospitality at his shows and parties. the flagship store party was no exception, as cavalli's rich animal prints and instinct for luscious colour brought a high-end glamour to the post-industrial setting of the power station. with elegant trapeze artists and american star kelis providing showstopping entertainment, signor cavalli held court for the glitterati in dazzling style, receiving supermodel eva herzigova, holly valance, lady victoria hervey, rosario dawson and ever rolling stone ronnie wood among his many guests.

land rover world dealership conference and new model reveal
the launch of any new model for one of the world's great luxury automotive brands is always a major event. land rover executives and dealers from all over the world gathered at battersea, not least for a top-secret unveiling of the latest state-of-the-art 4wd vehicle to carry the famous name. with one of the most lavish budgets yet seen at the boiler house event venue, the results were breathtaking, with the venue designed into a variety of very different and sleek environments. as guest gathered outside on the viewing deck of the boier house, they were to witness the most astonishing use of 3d projection we've yet seen over the power station's huge internal facade. an ultra hi-tech son et lumière unfolded to create an awe-inspiring reveal for the new model from land rover, which sadly we can't yet show you at all...

click here contact us if you wish to download a quicktime video of the land rover projection and see what can be done with the power station's architecture to create showstopping theatre for events.

left: roberto cavalli flagship store launch party
above: entrance tunnel, land rover

photography courtesy inca productions and land rover/evoque